Bo-Mar
Metal Manufacturing
Brochure & Insert Program
These guys design manufacture some really sharp products. They fabricate products for an extremely wide range of clients. From banking ATM's to theme oriented architectural lighting. From custom retail displays to mass transit train interiors. Every detail from design to cut to finish is important.
I designed a company brochure that would allow them to quickly, easily and cost effectively show the end results of solutions they had been able to provide. BoMar's end products are a combination of high tech equipment and traditional craftsmanship. My solution is a hands on relationship building process. The brochure was a traditional offset limited color piece. A laser cut medallion was attached to it to demonstrate the level of detail they provide. We would then simply shoot a Polaroid of the end product, either in the shop or on location, attach it to the pre-designed insert sheets, then write a message and some basic specs on it. Sending this to a targeted list helped reinforce the hands on commitment and relationships they have with their clients. These guys are great!
|